This Privacy Policy describes how Delivery Shark ("us," "we," or "our") collects, uses, and discloses information collected from users (each, a "User") of the Delivery Shark mobile application and website ("App" or "Service").

1. Information We Collect

1.1 Personal Information

We may collect personal information from Users in a variety of ways, including, but not limited to, when Users visit our App or website, register on the App, place an order, subscribe to the newsletter, respond to a survey, fill out a form, and in connection with other activities, services, features, or resources we make available. Users may be asked for, as appropriate, name, email address, mailing address, phone number, and payment information.

This personal information is collected for the following purposes:

• ⋆ To improve customer service: Your personal information helps us to respond to your customer service requests and support needs more efficiently.
• ⋆ To personalize user experience: We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our App.
• ⋆ To process transactions: We may use the information Users provide about themselves when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service.
• ⋆ To send periodic emails or notifications: We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our App.

We do not sell, trade, or rent Users' personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above.

1.2 Non-Personal Information

We may collect non-personal information about Users whenever they interact with our App or website. Non-personal information may include the browser name, the type of computer or device, and technical information about Users' means of connection to our App or website, such as the operating system and the Internet service providers utilized and other similar information.

This non-personal information is collected for the following purposes:

• ⋆ To improve our App or website: We continually strive to improve our offerings based on the information and feedback we receive from you.
• ⋆ To personalize user experience: We may use non-personal information in the aggregate to understand how our Users as a group use the services and resources provided on our App.
• ⋆ To enhance user experience: Information such as browser type and device type helps us optimize our App and website for the best user experience on different devices and platforms.
• ⋆ To provide customer support: Non-personal information helps us diagnose technical issues and provide effective support to our users. We do not disclose Users' non-personal information to third parties except as necessary to provide and improve our services.

1.3 Image Information

Types of Images Collected: We may collect various types of images from Users with their consent when they interact with our App. This may include but is not limited to:

• Photos or images uploaded by Users for order confirmation.
• Profile pictures uploaded by Users to personalize their accounts.
• Documentation images, such as receipts or invoices, uploaded for record-keeping purposes.
• KYC (Know Your Customer) images, such as identification documents, required for verification.
• Images of licenses or permits uploaded by shop owners or drivers to operate within regulatory guidelines.

How Images Are Collected: Images are collected directly from Users through the App when they choose to upload or submit them for specific purposes.

Why Images Are Collected: Images are collected for various purposes, including but not limited to order verification, personalization of user accounts, documentation, KYC verification, and compliance with regulatory requirements.

How Images Are Used: We will only use the image information for the specific purpose it was uploaded for, and with the user's consent. Images may be used to verify orders, personalize user accounts, maintain records, verify KYC information, and ensure compliance with regulatory guidelines.

With Whom Images Are Shared: We do not share user image information with third parties except in instances where it's necessary to fulfill the user's request (e.g., sharing with delivery drivers for order verification) or as required by law.

Retention of Images: We retain images for as long as necessary to fulfill the purposes outlined in this policy or as required by law. Users can request the deletion of their images by contacting us through the App.

User's Choices: Users have the choice to upload images or not, and they can revoke their consent for the collection and use of their images at any time by contacting us through the App. However, please note that certain features of the App may not be available if image upload is not permitted.

2. Information We Collect

2.1 Personal Information

We may collect personal information from Users in various ways, including when Users interact with our App or website, register an account, make purchases, subscribe to newsletters, participate in surveys, fill out forms, or engage in other activities or features provided by Delivery Shark. The types of personal information we may collect include but are not limited to:

• ⋆ Name
• ⋆ Email address
• ⋆ Mailing address
• ⋆ Phone number
• ⋆ Payment information

We collect this personal information for the following purposes:

• ⋆ To provide and maintain our services: We require personal information to operate our platform, process transactions, and deliver requested services efficiently.
• ⋆ To personalise user experience: We may use personal information to tailor our services and content to meet individual preferences and needs.
• ⋆ To communicate with users: We may use email addresses or phone numbers to respond to inquiries, provide updates on orders, send service-related information, and communicate promotional offers or marketing materials.
• ⋆ To improve our services: We may analyse user interactions and feedback to enhance the functionality, usability, and performance of our platform.
• ⋆ To comply with legal obligations: We may process personal information to comply with applicable laws, regulations, legal processes, or government requests.

We do not disclose personal information to third parties except as necessary to provide and improve our services, comply with legal obligations, or obtain user consent. Users have the right to refuse to provide certain personal information; however, this may limit their access to certain features or services offered by Delivery Shark.

We implement appropriate security measures to protect the confidentiality, integrity, and security of personal information collected through our platform. These measures include encryption, access controls, secure data storage, and regular security assessments. We retain personal information for as long as necessary to fulfill the purposes outlined in this privacy policy or as required by law.

By using our App or website, Users consent to the collection, processing, and storage of their personal information as described in this privacy policy. If Users have any questions, concerns, or requests regarding the handling of their personal information, they may contact us at info@deliveryshark.co.uk.

3. Sharing of Collected Information

We do not sell, trade, or rent Users' personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates, and advertisers for the purposes outlined above.

We do not disclose Users' image information to third parties except as necessary to provide the requested services. We may share image information with delivery drivers, service providers, or other relevant parties involved in fulfilling user requests. However, we do not sell or transfer image information to external parties for marketing or other unrelated purposes.

We may disclose personal and image information in the following circumstances:

• ⋆ To comply with applicable laws and regulations: We may disclose information when we believe disclosure is necessary to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety.
• ⋆ In the event of a business transfer: If our App or website is involved in a merger, acquisition, or sale of all or a portion of its assets, your personal and image information may be transferred as part of that transaction.

We may also share aggregated or anonymised information with third parties for marketing, advertising, or other purposes.

We take appropriate measures to ensure that any third parties with whom we share personal or image information comply with our privacy policies and protect the confidentiality and security of the information.

4. Storage and Security of Collected Information

We take appropriate measures to securely store and protect Users' personal and image information from unauthorized access, alteration, or disclosure. This includes encryption, access controls, and regular security assessments to safeguard user data.

• ⋆ Encryption: We use industry-standard encryption technologies to protect the transmission of data between your device and our servers. This helps ensure that your personal and image information is secure during transit.
• ⋆ Access Controls: We limit access to your personal and image information to authorized personnel only. Access controls are in place to prevent unauthorized access, modification, or deletion of your data.
• ⋆ Regular Security Assessments: We conduct regular security assessments and audits to identify and address potential vulnerabilities in our systems. This helps us maintain the security and integrity of your personal and image information.

While we take these measures to protect your information, it's important to note that no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee the absolute security of your personal and image information.

We retain Users' personal and image information only for as long as necessary to fulfill the purposes outlined in this privacy policy or as required by law. Once the purpose for which the information was collected is no longer relevant, we securely delete or anonymize the data.

5. Retention of Collected Information

We retain Users' personal and image information only for as long as necessary to fulfill the purposes outlined in this privacy policy or as required by law. Once the purpose for which the information was collected is no longer relevant, we securely delete or anonymize the data.

• ⋆ Personal Information: We retain personal information such as name, email address, mailing address, phone number, and payment information for as long as you maintain an account with us or as needed to provide you with the services you have requested. If you wish to delete your account or request that we no longer use your information to provide you with services, please contact us at info@deliveryshark.co.uk. We will respond to your request within a reasonable timeframe.
• ⋆ Image Information: We retain image information such as photos or images uploaded for order confirmation, profile pictures, documentation, KYC, and licenses for shop and drivers for as long as necessary to provide you with the requested services. Once the services are completed or the information is no longer needed, we securely delete or anonymize the images.

Please note that even if you delete your account or request that we delete your information, we may retain certain information as required by law or for legitimate business purposes, such as fraud prevention or compliance with legal obligations.

6. Changes to This Privacy Policy

Delivery Shark has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

We may notify you about significant changes to this privacy policy by email or through a notice on our App or website. We will seek your consent for any material changes to the way we collect, use, or disclose your personal information if required by applicable law.

By continuing to use our App or website after we post any modifications to this privacy policy, you acknowledge your acceptance of those changes. If you do not agree to the updated privacy policy, please discontinue use of the App or website.

7. Your Acceptance of These Terms

By using this App or website, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our App or website. Your continued use of the App or website following the posting of changes to this policy will be deemed your acceptance of those changes.

By accepting this privacy policy, you acknowledge that you have read, understood, and agreed to the terms outlined herein. If you have any questions or concerns about this policy, please contact us at info@deliveryshark.co.uk.

8. Cookies

Our App and website may use "cookies" to enhance User experience. Cookies are small text files that are stored on a User's device by a web server and can be accessed or retrieved by the server each time the User visits the site. These cookies may collect information such as User preferences, browsing history, and other interactions with the site.

We may use cookies for various purposes, including:

• ⋆ Authentication: Cookies may be used to recognize and authenticate Users when they log into their accounts or access certain features of the App or website.
• ⋆ Personalization: Cookies may be used to remember User preferences and settings, allowing for a more personalized browsing experience.
• ⋆ Analytics: We may use cookies to collect data about User interactions with the site, such as the pages visited, time spent on each page, and click-through rates. This information helps us analyze and improve the performance and usability of our services.
• ⋆ Advertising: Cookies may be used to track User behavior and preferences for targeted advertising purposes. This allows us to deliver more relevant ads to Users based on their interests and browsing habits.

Users have the option to accept or decline cookies through their browser settings. However, please note that disabling cookies may affect the functionality and performance of the App or website.

By continuing to use our App or website, Users consent to the use of cookies as described in this privacy policy.

9. Third-Party Services

Our App and website may contain links to third-party websites, services, or content that are not owned or controlled by Delivery Shark. We do not endorse or assume any responsibility for the privacy practices, content, or policies of these third-party sites or services.

Users should review the privacy policies of these third-party sites before providing any personal information or engaging in any transactions. Delivery Shark is not responsible for the privacy practices or content of these third-party sites.

10. Children's Privacy

Our services are not intended for use by children under the age of 13. We do not knowingly collect personal information from children under 13 years of age. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us immediately at info@deliveryshark.co.uk. We will take steps to remove such information from our records.

11. International Data Transfers

Your information, including personal data, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction.

If you are located outside the United Kingdom and choose to provide information to us, please note that we transfer the data, including personal data, to the United Kingdom and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

12. Contacting Us

If you have any questions about this Privacy Policy, the practices of this App or website, or your dealings with this App or website, please contact us at info@deliveryshark.co.uk.